YouTube Analytics: What You Need to Know

The move to a cookieless future just got one step closer with a new integration between top data companies Eyeota and ShareThis, which will enable programmatic targeting with a completely cookieless solution power! by ID5, a leader in advanc! identity solutions Cookieless Audience .

ShareThis, the leading global provider of consumer interest and online behavioral data sourc! from more than three million global domains–representing over 40 billion monthly events including searches, page visits, and shares–is now offering cookieless Audiences through the Eyeota Audience Marketplace. The integration includes the ability to build cookieless Custom Audiences, which can be tailor! to meet.

highly specific campaign and targeting objectives

The availability of cookieless targeting is a milestone achievement as identity solutions continue to evolve and strive to deliver on the  including privacy compliance, scalability, and interoperability.

In fact, the new ShareThis Audiences deliver increas! scale compar! to legacy cookie-bas! segments, offering up to a 55% increase in coverage as a result of ID5’s advanc! identity resolution capabilities and extensive publisher footprint. The Audiences achieve broad distribution across all major browser germany telegram phone number list  families, including Chrome, Safari

and Firefox, and the new identity methodologies provide the optimal balance between precision and scale.

Stewardship and respect for global consumers who share their data has always been at the core of the ShareThis mission.  3 marketing strategies to increase sales that work All data is collect! with consumer notice, choice, and the power to opt-out. ShareThis data solutions leverage AI to analyze context, keywords and concepts to deliver a constantly.

refresh! stream of social share interest and intent data

Dana Hayes, Jr., CEO of ShareThis, said “ShareThis announc! its plan to sunset third party cookies. We have made significant progress since aleart news  the launch of our proprietary Atlas ID solution in 2022, and together with ID5 and Eyeota, we are thrill! to bring a truly cookieless targeting solution to market.”

ID5 is the ideal identity provider to power a cookieless audience solution that expands on ShareThis’ privacy-centric approach to targeting, thanks to its consent-bas! and encryption technology. At the same time, ID5’s identity solution helps advertisers that activate ShareThis segments increase engagement with the right customers.