Online Marketing & Digital Marketing How to make your company podcast step by step (+tutorial)

Podcasts are trending in digital marketing . Little by Digital Marketing little, online radio. Making its way into the daily lives of Internet users and there are already. Many who cannot imagine a week without listening to their favorite program. And of course, brands have taken advantage of this momentum to boost their content marketing…

Social Networks & Social Ads Facebook What determines Facebook advertising costs?

Facebook advertising now Social Networks has no less than 7 million advertisers . This figure is not so surprising when you consider that 75% of consumers buy products they see advertised on social networks and that around 26% of users who click on a Facebook ad end up buying the product in question. But Facebook…

YouTube YouTube: The important metrics to monetize your channel’s videos

If you’re doing video The important marketing on YouTube and want to monetize your videos, you’ll need to consider CPM and other metrics that will help you monitor the money you make on YouTube and the performance of your channel. It’s true that some of the metrics are similar to each other, but you need…

Online Advertising & Digital Advertising Connected TV: What is the state of advertising in audiovisual digital content?

digital platforms and consumer Online Advertising habits evolve, advertising has to keep up. This is the case of connect television , a service that is already being us by 57.5% of Spanish Internet users. Order to develop a digital content advertising strategy. That makes sense for our brand. The first thing we ne to consider…

Social Networks & Social Ads Instagram How branded content is conquering Instagram

One of the most current Social Networks terms in the world of marketing is Branded Content, a trend that is here to stay, and Branded Content on Instagram has found its perfect medium. It is a new way of doing marketing: generating content that immediately becomes valuable for companies. Through storytelling, in the greatest of…

Inbound marketing vs outbound marketing

Inbound marketing and Inbound Marketing outbound marketing are two opposing methodologies that share a common goal : generating traffic, leads and, ultimately, sales for your company. A good marketer must know the secrets of inbound and outbound marketing inside and out and know which marketing solution is best suit to each situation. What are inbound…

The Happy Company 10 activities to make your team happier

Happiness in the workplace Happy Company should be one of the main concerns of managers. Work is a fundamental part of our daily well-being and satisfied people simply perform better. A happy company culture manifests itself in many ways, big and small. So in this article I want to spain consumer mobile number list share…

Video Marketing YouTube Top 5 Ways to Use YouTube Cards to Generate Leads and Sales

If you do video marketing , you’re probably interested in converting your YouTube video views into leads and sales. So let’s talk about a very useful resource to take your video viewers wherever you want: YouTube cards. YouTube Cards are a way to make your videos more interactive and can help you achieve a wide…

Inbound Marketing Lead Scoring in Hubspot: How it works and the difference between manual and predictive

A good inbound marketing Inbound Marketing plan must always take into account that not all leads are the same , and therefore we should not treat them in the same way. In order to prioritize leads effectively, we use lead scoring strategies . And of course, HubSpot , the leading inbound marketing tool, had to…

Video Marketing YouTube YouTube Marketing: How to Develop a Strategy for Your Brand

video marketing is no longer Video Marketing just important for brands, it is essential. YouTube is one of the most important websites on the planet and the second most popular search engine (second only to Google). In addition, video is an incredible tool to communicate and connect with your audience. But for your foray into…