RD Station vs Hubspot: Which Should You Choose?

Now that you know that your organization needs a technological ally such as a CRM, it is time to learn about the functions, differentiators, as well as the advantages and disadvantages that Hubspot CRM and RD Station offer so that your company can automate, streamline and unify the processes of all your departments.

Many companies work with marketing, sales and service processes in isolation in silos, which makes internal alignment difficult and therefore, the growth strategy will have biases in its execution, impoverishing the customer experience and compromising the achievement of the objective .

Let’s talk about RD Station

A simple tool that will help you execute your marketing process automation strategy. After a simple setup, your company will start attracting qualified visitors to your website, converting them into sales opportunities, all with the goal of closing deals, monitoring results. In addition, this tool can help you:

• Implement a strategy, with the help of an expert, to establish the scope of the first objectives (only for the Pro plan).
• Rely on the support of a team of specialists to drive strategy optimization at every stage of your journey (Pro plan only).
• Have technical support in Spanish.
• Have access to tools, templates, explanatory videos, step-by-step guides, courses, webinars and a constantly evolving community.

Modules

RD Station CRM is based on a sales funnel methodology that is divided into four stages , which are visible on the software panels:

• Attract : You can employ different strategies on social networks: schedule posts on Linkedin, Twitter and Facebook, even your Facebook Ads campaigns.Also, through its integrations, you can find out which keywords attract your traffic. This tool also offers you an SEO report to identify how you can improve.

Convert :

• In this panel you can start creating quality content, even more personalized, because you know who you are targeting and what they are looking for. Without the help of a developer, you can create forms or landing pages, this way you gather all your prospects’ data in one place.
• Engage : Prepare your prospects for the sale. This tool has a robust history of each contact, so you can create campaigns and automate two functions: nurturing and qualification. RD Station‘s email editor offers multiple templates to create one-time mailings, without the help of a designer. Since this tool offers you options to segment the database, once you have identified the interested prospects, you can india telemarketing list create a flow of automatic actions to prepare the sale.

• Analyze : Thanks to the reports offered by this tool, you will be able to understand which strategies worked best, you can classify the actions by channels or campaigns and thus view the details depending on the objective.

Features

Automation will help you stop ireland lists doing repetitive actions so that your teams’ processes are more efficient and scale their sales funnel in less time. How? With the help of actions that can significantly reduce the workload.

Today, more than 35,000 companies use RD Station , and its support is available in 3 languages: Portuguese, English and Spanish and is present in more than 20 countries.