The world of advertising is Digital Advertising constantly evolving, not only in terms of the way of working, but also in the very structure of marketing agencies . The best jobs are those that arise from a good fit between agency and client, and for that, the first thing the advertiser must ask themselves is…
obile apps are already part of Mobile Advertising our daily lives. According to the recent report released by Ditrendia, in 2018, Spaniards spent 60% of the time they spent on their smartphones using their apps. This represents an average of 3 hours a day and forecasts tell us that this will continue to grow in…
Generating engagement with Online Marketing younger generations can be a challenge for marketers. Generation Z and millennials are no longer interested in conventional advertising, and shy away from brands they don’t perceive as authentic. On the other hand, these users are very active on social media and are willing to buy through them, which represents…
I don’t mean to say that Content Marketing Google is a Little Sister of Charity, far from it, but it knows perfectly well that the easier the results it provides are to read, the greater and better the fruits it obtains in return. Still don’t see what I’m getting at? Don’t worry, I’ll give you…
practices that can help you Video Marketing improve your business YouTube channel , but in the end, content is king. Creating quality videos is the essential pillar on which the entire strategy rests. At Cyberclick we have been publishing content on YouTube for some time, so we want to share our experience through 10 recommendations…
The use of digital advertising Online Advertising has increased significantly thanks to technological advances. You probably already know what digital signage is and how more and more companies have opted for this type of advertising in a digital format that meets the needs of consumers. It is not a coincidence that organizations choose digital signage,…
What happens when digital Online Advertising advertising goes beyond the boundaries of mobile phones and computers to invade the real world? The future of outdoor and point-of-sale advertising is already here, and it’s call Digital Signage . Today I’m going to tell you everything you ne to know about this revolution in online advertising :…
Today, YouTube is Video Marketing undisputly the most powerful video marketing platform in the world. Not only is it the largest global audiovisual network, but it is also the second largest search engine after Google. The bottom line is that if you want to do video marketing, you ne to have a YouTube content plan…
Pep Canals , published combined audiences on December 5, 2019 Google Ads has opened the door to a new targeting option with some very interesting possibilities: combined audiences . Thanks to them, you can combine different targeting elements to target your target audience with maximum precision. Let’s see how they work! Do you want to…
If you do video marketing for your brand, you probably already know that having a good YouTube channel is a basic pillar of your online presence. In other articles on this blog we have already talked about how to design a content plan for YouTube or the best tricks to optimize your videos , but…
You still don’t know TikTok ? It’s the Social Networks new social network that is already being us by the most famous influencers and that is awakening passions around the world. If you still don’t know it, you ne to read this article! And if you’ve already heard about it or use it, you have…
The busiest and most Online Sales profitable time of the year for those of us who work in marketing is coming : the Christmas campaign! It’s no secret that consumer spending soars at this time of year. And more and more people are choosing to avoid the queues and hustle and bustle of physical stores…