The move to a cookieless future just got one step closer with a new integration between top data companies Eyeota and ShareThis, which will enable programmatic targeting with a completely cookieless solution power! by ID5, a leader in advanc! identity solutions Cookieless Audience . ShareThis, the leading global provider of consumer interest and online behavioral…
Consumers today are navigating a convolut! and fast-evolving digital world using a variety of devices and screens, posing a significant challenge to marketers looking to maximize reach and addressability during a time when data privacy is coming to the forefront. In 2020, Google’s announcement to deprecate its third-party cookie sent the entire digital m!ia ecosystem…
We’re thrill! to be releasing Smart Share Buttons, a new feature for our Inline and Sticky Share Button tools, which will enable you to customize the social networks for each user that visits your website and drive more engagement for your content or products Introducing Smarter . Smart Share Buttons takes the guesswork out of…
According to Neutronian’s quarterly releas! Data Privacy Scores, ShareThis consistently ranks as one of the leading data companies for privacy compliance, data quality, and transparency. ShareThis maintain! a top 1% position for three consecutive quarters, out of a list of over 1,500 evaluat! data providers, and receiv! an overall index score that surpass! numerous industry…
The move to a cookieless future just got one step closer with a new integration between top data companies Eyeota and ShareThis, which will enable programmatic targeting with a completely cookieless solution power! by ID5. A leader in advanc! identity solutions Shift to Cookieless ! ShareThis, the leading global provider of consumer interest and online…
Relationship marketing has become a key strategy for businesses looking to build long-lasting relationships with their customers. Unlike traditional marketing tactics that focus on one-time transactions, relationship marketing puts an emphasis on creating long-term bonds that foster customer loyalty and value over time. But what is relationship marketing really and how can you apply it…
In today’s digital world, learning how to create a newsletter is an essential task to connect with your users, build loyalty and turn them into repeat customers. Newsletters allow you to share valuable content, promote products or services and maintain direct communication with your audience perfect newsletter . However, it is not always easy to…
A Gantt chart is a horizontal bar graph that illustrates a project schule . It was develop by Henry Gantt in the early 20th century, giving rise to the method’s name. Each bar in the chart represents a task or part of a project, and its length indicates the task’s duration email marketing . …
Benchmarking is a management technique that involves comparing both the processes and results of a company with others in its sector. Its objective is to identify opportunities for improvement and adopt the best practices in the sector. Through this tool, it is possible to find out how the most successful operate and discover the most…
Broadcasting is a communication technique that allows a message to be transmitted to a large number of people at the same time. Originally, this term was used to describe the dissemination of radio and television signals, but with the advancement of technology, it has been adopted by the digital world . Today, broadcasting is used…
Corporate image is the perception that consumers and the general public have about a company. This concept goes beyond the simple design of a logo or an attractive advertising campaign; it encompasses a variety of visual, verbal and cultural elements that create a unique and coherent identity for the company. These elements include the logo,…
A whitelist is a list of specific email addresses or domains that are consider safe and trustworthy . When a mail server or email service provider (ESP) has an email address on its whitelist, it means that this source has been verifi as not sending spam . This bypasses many spam filters , which would…